Digital Marketing Minute Week of March 13

Every week we share trends and articles on digital marketing. Posted on Tuesday, March 14 in Making Your Marketing Work.

The Wall Street Journal Tackles Fake News in New Campaign

Katie Richards | Ad Week

In today’s world, with constant claims of fake news, it is a tough time to be a member of the mainstream media. In an effort to show the world what a credible source it is, The Wall Street Journal has released a new campaign called “The Face of Real News.”

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10 Powerful Tips for Using Facebook for Business

Derek Walter | Business News Daily

No matter the business that you're in, Facebook continues to play an outsized role in marketing and connecting with your customers. Yet keeping up with the constant algorithmic changes to Facebook can seem like a daunting task.

While the basics of setting up a page and posting to your business page are relatively straightforward, there are a lot of nuances to managing your page that could help you make the most of your Facebook presence. Here are 10 powerful ways to make your page more robust and engaging.

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How to Create an Effective Marketing Plan

Chad Brooks | Business News Daily

Most small business owners know the importance of a business plan, and need to figure out how you are going to reach your target audience.  Developing a marketing plan requires that you complete four specific tasks.

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